Sky backs LockerRoom for women’s sport
Newsroom is delighted to welcome leading sports broadcaster Sky as a major supporter of our LockerRoom section to boost the profile and coverage of Kiwi women in sport.
LockerRoom has for 18 months highlighted hundreds of stories of great New Zealand sportswomen and teams in a dedicated section led by one of the country's finest sports journalists, Suzanne McFadden. With support from reader donations and a grant from Women in Sport Aotearoa, McFadden's team has unearthed story after story of formidable and inspirational local, national and international sporting courage and success.
Now, Sky will partner LockerRoom and help us engage a young graduate journalist to find and tell these stories and fill the gap in Kiwi media for coverage of women in sport. We will also extend and deepen the team of freelance journalists writing for LockerRoom.
Sky's chief executive Martin Stewart said: “We are thrilled to be partnering with LockerRoom to work together on increasing visibility of women’s sport in New Zealand media and society.
“Supporting women in sport is important to us at Sky. We’ve produced and broadcast women’s sport for many years and are committed to doing more, including giving direct support where it is needed, like our support of the Silver Ferns, BlackFerns and White Ferns and recent sponsorship of the Kiwi Ferns, Tall Ferns, White Sox and Warriors Women, and increasing our team of talented women behind and in front of the camera.
“The LockerRoom team has done superb work in the past 18 months, telling great stories that promote and celebrate women in sport. We’re delighted to come on board to help them take it to the next level.”
McFadden said the Sky backing was a huge encouragement and would be a major reinforcement for not only women in sport, but women in sports journalism. "It will be wonderful to give a young woman journalist an opportunity to tell more of the stories behind the incredible, sustained success for so many New Zealanders in sport."